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A Direct Impact

Do health and wellness incentives work?

Workplace wellness programs have become a key component in many employers' strategies to control health care spending. And now more than ever, employers are discovering they can have a direct impact on their employees' health by incentivizing healthy behavior.

But as an employer, how can you be sure that your incentives are effective, or that you are getting the most from the money you spend on them?

"Traditionally, wellness incentives were used for biometric screenings, weight management and smoking cessation programs," says Carla Flamm, Sales & Retention Executive at HealthLink. "But employers are really starting to expand these programs, engaging employees with a wide variety of activities and incentives."

If you're like many employers, as your options increase, so do your questions. Here are four tips to ensure your health and wellness incentives have a direct impact on healthy behaviors.

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